News

February 17, 2026

Most people think a day hike is simple. Pick a trail, grab a water bottle, maybe throw a snack in a pack, and head out. After all, you are not camping overnight or heading deep into the backcountry. That assumption is where problems begin. Search-and-rescue reports are full of incidents that start the same way. Someone went out for a short hike. The weather changed. A trail junction was missed. A minor injury slowed movement. None of these are dramatic on their own, but together they turn a casual outing into a long day or worse. The issue is not...

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February 10, 2026

  The "We Got By Fine" Story When the power went out during last year's storm, the Layton family made it work. They had cereal for breakfast. Peanut butter sandwiches for lunch. They ate the leftover pizza cold from the fridge before it went bad. They finished the bag of chips and granola bars. They scraped together a dinner from random cans in the back of the pantry. Green beans. Some soup. Crackers. By day three, they were out of milk. The bread was gone. They were eating things they didn't really want because that's what was left. The kids...

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February 03, 2026

Cracker Barrel made a logo change cost this restaurant icon nearly $100 million in market value. Where did it go wrong? Why did a national staple for southern cooking restaurants not understand their customers, and why did this relatively innocent action hurt their bottom line? In this month's article, we will explore several of 2025’s crises best and worst ways they were managed, and what we should learn from them.  Potentially, learn how such impacts could hurt your company even though your company was not in the news. Cracker Barrel Cracker Barrel, known for its homestyle, southern-style food, is a...

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January 20, 2026

Why Microgreens Matter Microgreens might sound like a fleeting millennial trend, but it is much more than that. Firstly, what even are microgreens? They are young vegetable or herb seedlings harvested at or just after the cotyledon stage. They are highly appealing to gardeners because they require minimal space and time, can be grown indoors year-round, and provide a wealth of nutrients at your fingertips with minimal effort. Microgreens are a great way to supply your own micronutrients right at home! Grow fresh greens no matter the weather. Plus, you can likely use seeds you already have that might be...

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January 14, 2026

  Most preparedness advice assumes you can haul heavy containers, evacuate on short notice, and handle physically demanding tasks like moving heavy debris, walking for miles, or even chopping wood. But what happens when that's no longer your reality? K., a reader in her 70s recently reached out about this exact gap. She and her husband have been preparing since their off-grid days in the 1980s. Once reconnected with the "grid," they regularly faced and overcame challenges that most preparedness content never addresses. Family didn’t live nearby. Bugging out wasn’t an option. Physical tasks that were once routine started requiring...

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